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PRICELINE BEAUTY OF YOU CAMPAIGN.

PRINT AND VIDEO. 

INSTORE ASSETS.

SHOWCASING THE PRICELINE AMBASSADORS, THIS EXECUTION DELVED DEEPER INTO EACH PERSON'S LIFE AND BEAUTY REGIME.

THE CAMPAIGN TOOK OVER STORES FOR SEVERAL WEEKS WITH IN-STORE POSTERS, TELEVISION MONITORS WITH VIDEO LOOPS AND ASSORTED POINT OF SALE MATERIAL. THE CAMPAIGN WAS SUPPORTED BY A DIGITAL CAMPAIGN INCLUDING EDM'S TO THEIR DATABASE AND ONLINE CATALOGUE.

A LONG FORM, SOCIAL EDIT AND BUMPERS VIDEOS OF EACH TALENT WERE CREATED.

WATCH THE VIDEOS: CLICK ON THE LAPTOPS AND FOLLOW THE LINK. SEE THE COMPLETE VIDEO SUITE AT MY YOU TUBE CHANNEL.

 

IDEATION.

CREATIVE DIRECTOR.

MOCKUP/LAYOUT.

VIDEO STORYBOARD.

VIDEO DESIGN AND STYLING DIRECTION.

PHOTO AND VIDEO ART DIRECTION.

COLLABORATIVE FINISHED ART.