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A D E L I N A
C E S S A R I O
PRICELINE.
THE BEAUTY OF YOU
CAMPAIGN.
BOOKLET.
VIDEO.
EVENT.
'THE BEAUTY OF YOU CAMPAIGN' WAS CREATED ENTIRELY BY A TEAM OF US AT THE PUBLISHER. THIS WAS TO BECOME THE FOUNDATION FOR THEIR CAMPAIGNS FOR THE FOLLOWING YEARS.
THE BOOKLET RAN IN PRINT AND ONLINE. A VIDEO WAS CREATED WITH THEIR AMBASSADORS AT THE TIME OF THE SHOOT. THE CAMPAIGN WAS LAUNCHED WITH A GUINNESS BOOK OF RECORDS EVENT.
WATCH THE VIDEO: CLICK ON THE LAPTOP IMAGE AND THEN CLICK ON THE LINK BELOW THE IMAGE.
COLLABORATIVE IDEATION.
CREATIVE DIRECTOR.
MOCKUP/LAYOUT.
PHOTO CONCEPT AND ART DIRECTION.
ARTWORK.
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